South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, Texas, Unit...

Travel & Leisure

South by Southwest

South by Southwest's headquarters in Austin, TX, United States

Roland Swenson

Peter Lewis

Meghan Cassin

Michele Loduca

Leanna Rossmann

The Operations and Logistics Team at South by Southwest is responsible for coordinating the multifaceted logistics of the festival, ensuring seamless execution of events across film, music, and interactive media. This team manages everything from staffing and production logistics to accessibility and safety operations, working collaboratively to create an engaging and efficient experience for participants and attendees alike. Their efforts are crucial in orchestrating the complex infrastructure needed to support the dynamic programming SXSW is known for.

Operations and Logistics Team

The Creative and Media Team at South by Southwest is responsible for shaping and communicating the festival's brand through visually compelling content and experiences. This team collaborates on everything from graphic design and photography to video production and event programming, ensuring that both the interactive and artistic elements of SXSW resonate with attendees and convey the festival's unique spirit. Their work plays a critical role in enhancing the overall attendee experience and promoting the diverse offerings of SXSW's film, music, and interactive media sectors.

Creative and Media Team

The Marketing and Programming Team at South by Southwest is responsible for creating engaging promotional strategies and content to attract attendees and sponsors to the festival. They curate the programming across various segments, including music, film, and interactive media, while fostering partnerships and developing marketing initiatives that highlight the diverse offerings of SXSW. This team collaborates closely to ensure a dynamic and memorable experience for participants and audiences alike.

Marketing and Programming Team

The Leadership Team at South by Southwest is responsible for steering the strategic vision and operational excellence of the festival and conference's diverse offerings in film, interactive media, and music. Comprised of key executives, this team collaborates to drive innovation, manage partnerships, and ensure seamless logistics while fostering a vibrant culture and enhancing the overall attendee experience. Their leadership is crucial in navigating the dynamic landscape of creative industries and delivering a world-class event each year.

Leadership Team

The Client and Account Management Team at South by Southwest is responsible for nurturing relationships with clients and sponsors, ensuring their needs are met throughout the festival and conference experience. This team manages global accounts, oversees client success initiatives, coordinates events, and drives business development, all aimed at enhancing client satisfaction and maximizing engagement with SXSW offerings.

Client and Account Management Team

The Human Resources and Administration Team at South by Southwest is responsible for fostering a positive workplace culture while managing recruitment, employee relations, and organizational development. This team collaborates to ensure diversity, equity, and inclusion within the company, oversees financial planning and budgeting for personnel, and coordinates housing and travel logistics for staff and festival participants. Their efforts support the smooth operation of SXSW's multifaceted events while enhancing employee engagement and satisfaction.

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South by Southwest

Org chart

Teams

Operations and Logistics Team

Creative and Media Team

Marketing and Programming Team

Leadership Team

Client and Account Management Team

Human Resources and Administration Team

Offices

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South by Southwest

Org chart

Teams

Operations and Logistics Team

Creative and Media Team

Marketing and Programming Team

Leadership Team

Client and Account Management Team

Human Resources and Administration Team

Offices

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