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Bart-Jan Ter Haar

Head Of Commercial

Bart-Jan ter Haar currently serves as Head of Commercial at PowerUP, a position held since January 2025. Prior experience includes roles as Business Development Manager Pharma at Air France KLM Martinair Cargo, focusing on commercial growth and stakeholder alignment, and Head of Revenue at Poki, where leadership of the revenue team and strategy for the online gaming platform was key. At Philips, Bart-Jan held multiple positions, including Business Development Manager for home care products and Global Business Development Manager for air products across various regions, overseeing commercial strategies and market insights. Early career experiences include roles as a Forensic Analyst at Deloitte and a Market Introduction Intern at Heineken, complemented by a solid educational background with a Master of Science in Finance and Investments and an International Business Administration degree from Rotterdam School of Management, Erasmus University.

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