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Kristóf Gajdos is the Head of Marketing, Digital Marketing, and E-commerce at Philips Hungary, overseeing the marketing activities for the Personal Health business and the philips.hu webshop. With over 13 years of experience in FMCG and digital activation, Kristóf has demonstrated expertise in project management, marketing strategy, and event planning. Kristóf previously held various roles at Philips and Philip Morris International, where they significantly contributed to brand management and portfolio strategies. They are currently pursuing a Bachelor of Science degree in Marketing at Budapest Corvinus University.