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Belinda Cooper is an experienced professional in business development and media operations, currently serving as a Senior Business Development Manager at Nielsen since December 2025. Previously, Belinda was the Sales and Marketing Lead ANZ and Sales Specialist at MiQ, where contributions included product market introduction and enhancements in Advanced TV offerings. Belinda's extensive background also includes roles such as Director of Business Intelligence Operations at GroupM, where a focus was placed on improving client reporting through automation, and a range of leadership positions at MediaCom, including Director of Systems and Automation, where innovative technology solutions were created to enhance operational efficiency. Early career foundations were laid as a Media Planner/Buyer at Hemisphere and a Junior Media Trader at MediaCom, after earning a Bachelor's degree in Business/Marketing from Western Sydney University in 2003.