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Baruch Herzfeld is the founder and CEO of Popwheels, where they are currently building America’s first e-bike battery swap network to enhance clean transportation and accessibility in New York City. Previously, Baruch co-founded Zeno Media, which has become the fourth largest streaming platform in the world, serving niche and diaspora communities. They also founded Zenofon and served as President and Founder, and were the Principal and Director at SkyMax Dominicana. Baruch's passion lies in creating positive impacts through innovative business solutions, especially within NYC's immigrant culture.