Ceren Arslan is an experienced Business Development Manager at Yapı Kredi, where a notable career spans from June 2014 to the present, progressing through roles including Business Development Supervisor and Specialist in Fees and Commissions, with a focus on transaction banking products. Responsibilities include developing business strategies aligned with global digital trends, conducting market research, and implementing pricing strategies through data analysis. Ceren has demonstrated success in increasing non-interest commission revenue and leading complex product implementations in Cash Management and Trade Finance. Earlier experience includes a Finance Internship at Siemens Healthcare, where financial statements were prepared, and a Human Resource Internship at Acibadem Healthcare Group, focusing on candidate sourcing. Ceren holds a Master’s degree in Production Management and Marketing from Marmara University and studied as a visiting student at New York University in 2014.
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