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Brock Pehar MFIN is an accomplished finance leader with expertise in business partnership, commercial finance, revenue management, and FP&A. Presently serving as the Director of Financial Planning and Analysis at Ya YA Foods Corp. since 2025, Brock previously held significant roles at Mars, Arterra Wines Canada, and PepsiCo, where they drove P&L efficiency and financial operations. With a Master's degree in Finance from Sobey School of Business and a Bachelor's degree in Economics and Mathematics from the University of Alberta, Brock is recognized for their strategic insights and data-driven approach in optimizing financial performance. Additionally, they have a background in professional sports, having played for Team Canada Volleyball from 2008 to 2010.