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Matthieu Ouadjer is currently the Head of Paid Social at WPP Media, a position held since 2025. With a specialization in Digital Marketing Strategy, Matthieu holds both a Master 1 and a Master 2 in marketing/business and digital marketing strategy, respectively. Previous experience includes roles as a Social Media Consultant at Artefact and a Social Media Consultant Senior at AGENCE 79, where Matthieu managed strategic projects and optimized campaign performances for various high-profile clients. Additionally, Matthieu has held leadership positions at iProspect, where responsibilities included managing a business unit within the Social Media Advertising sector.