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Nohely Garay currently serves as the Senior Director of Client Strategy & Partnerships at Wildfire since January 2026. Prior to this role, Nohely was the Head of Planning at Overwolf, where responsibilities included establishing a media planning team in the U.S. From February 2024 to May 2025, Nohely held the position of Gaming Production Lead at SuperAwesome, managing campaigns across major gaming platforms following the company's separation from Epic Games. At Epic Games, from April 2022 to February 2024, Nohely was the Regional Account Management Lead, focusing on top-tier accounts and integrating AI-driven insights into client presentations. Earlier experience includes serving as the Director of Client and Media Services at Centro, where leadership spanned various roles. Nohely began the career as a Freelance Media Planner and an Associate in Media Strategy at Initiative. Educational background includes a Bachelor's degree in Public Relations, Advertising, and Applied Communication from DePaul University.