Robin Baloochi is an accomplished professional with extensive experience in partnerships, marketing, and sales within the sports and consumer goods sectors. Currently serving as the Partnerships and Product Success Manager for the Americas at WD-40 Company since March 2014, Robin has significantly contributed to the company’s growth through strategic partnerships and innovative product development. Previous roles include Partnerships & Sports Marketing Manager and Sports & Experiential Marketing Manager at the same company, where Robin successfully maximized brand opportunities and consumer engagement. Earlier experience includes positions at Trek Bicycle Superstore, Ludus Tours, and CatEye America, along with a notable career as a professional mountain bike racer and brand ambassador. Robin holds an Executive MBA from UNC Kenan-Flagler Business School and a B.A. in Advertising from the University of Oregon.
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