Dr. Katharina Schmelzer is an experienced professional in digital marketing and project management, currently serving as Application Expert for Digitale Kanäle at Vattenfall since August 2022, with responsibilities as Product Owner for the IVR Solution. Prior to this role, Schmelzer was Project Manager Digital at SUND GmbH + Co. KG, where the focus was on the selection and implementation of cloud solutions in marketing, and worked as Amazon Account Manager at EMIL DEISS KG, specializing in sales on the Amazon Marketplace. Additional experience includes a position as Account Manager at SYZYGY Media GmbH, Online Marketing Manager at Kreditech Holding SSL GmbH, and as an academic assistant at the Research Centre for East European Studies. Early career experience also includes serving as a project coordinator at the Konrad Adenauer Foundation. Dr. Schmelzer holds a Ph.D. in Wirtschaftswissenschaften from the University of Hamburg, earned between 2009 and 2013.
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