Varner Gruppen is a major actor within clothing and textiles and has 12 chain store concepts with a total of 1145 stores in 9 countries.

Apparel & Fashion

VARNER AS

Frank Varner

Knut Kolberg

Trude Indregård Brøndelsbo

Robert Landsem

Xavier Kaba

The Product Management and Merchandising team at Varner AS is responsible for curating and optimizing the product assortment across all retail channels, ensuring alignment with market trends and customer preferences. This multidisciplinary team collaborates on product design, sourcing, and management to deliver a compelling and profitable product lineup, enhancing the overall shopping experience both online and in-store.

Product Management and Merchandising

The Technical Development and Engineering team at VARNER AS is responsible for designing and implementing innovative technological solutions to optimize operations across the clothing and textiles sector. This team collaborates on software development, engineering logistics systems, and leveraging data science to enhance decision-making processes. They play a critical role in integrating technology within the supply chain to improve efficiency and customer experience across the company's multiple store concepts.

Technical Development and Engineering

The Design and Creative Services team at VARNER AS is responsible for developing innovative and appealing visual concepts across all brand chains. This multidisciplinary team collaborates to create seasonal collections, marketing materials, and store displays, ensuring a cohesive brand identity that resonates with customers and enhances the overall shopping experience. Their expertise in design and graphic arts drives VARNER’s creative vision forward in the competitive clothing and textiles market.

Design and Creative Services

The Human Resources and Employee Support team at Varner AS is dedicated to fostering a positive workplace culture and supporting employee development across the organization. This team handles recruitment, onboarding, and payroll processes, while also providing guidance on HR policies and employee relations. By collaborating with management, they ensure that HR strategies align with business goals, enhancing employee engagement and productivity in the clothing and textiles sector.

Human Resources and Employee Support

The CRM and Customer Engagement team at VARNER AS is responsible for developing and executing strategies to enhance customer relationships and drive loyalty across the company's retail brands. They focus on data analysis, personalized marketing initiatives, and customer insights to create engaging experiences that foster retention and increase lifetime value. By leveraging CRM tools and loyalty programs, the team aims to deepen customer engagement and support the overall growth of Varner Gruppen’s diverse store concepts.

CRM and Customer Engagement

The Marketing and Analytics team at Varner AS is responsible for driving customer engagement and brand awareness across all chain store concepts. They leverage data analytics to optimize online assortments and enhance media strategies, ensuring effective digital marketing and search engine optimization. The team collaborates to develop targeted campaigns, analyze performance metrics, and ultimately boost e-commerce growth and overall sales.

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VARNER AS

Org chart

Teams

Product Management and Merchandising

Technical Development and Engineering

Design and Creative Services

Human Resources and Employee Support

CRM and Customer Engagement

Marketing and Analytics

Offices

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VARNER AS

Org chart

Teams

Product Management and Merchandising

Technical Development and Engineering

Design and Creative Services

Human Resources and Employee Support

CRM and Customer Engagement

Marketing and Analytics

Offices

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