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Nifateria Marshall is a seasoned marketing executive with over 15 years of experience in multicultural and experiential strategy. Currently serving as Account Director of Experiential at UWG, Nifateria creates marketing strategies and manages relationships to enhance brand growth among multicultural automotive consumers. Nifateria's past roles include various positions at organizations such as Georgia Institute of Technology and CommIT Enterprises, where they focused on project management and marketing execution. Nifateria holds a BA in Journalism from Georgia State University.