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Luz Ojeda is a seasoned professional in growth marketing and strategy, currently serving as the Senior Strategy, Content, and Implementation Manager for US Email Campaigns at UPS. With a background as a Senior Marketing Data Analyst at UPS Capital, Luz expertly executed multi-channel projects through data mining and email automation. Luz has also contributed to marketing initiatives at Bath Fitter and has held various roles at UPS, including Global Air Freight Supervisor and Digital Customer Lifecycle Automation Senior Manager. Luz is actively involved in the Crecer Hispanic/Latino Business Resource Group and is passionate about the mission of Los Niños Primero Inc. Luz holds a Bachelor's degree in Industrial Engineering and is pursuing a Master's degree in Marketing from Universidad del Norte.