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Cristina Brînduşoiu-Ioancă is the Head of Marketing & Customer Strategy Planning for Home Care at Unilever in Romania and Moldova. Previously, they held several marketing roles at Unilever, including Brand Manager and Category Marketing Manager across various product lines. Their experience also includes a Marketing & Trade Marketing Trainee position at RB and internships at Bizladies Bahrain and L'Oréal. Cristina earned a Master's degree in International Economics and European Affairs from Academia de Studii Economice din București and holds a Bachelor's degree in Economics and International Affairs from Universitatea din Craiova, along with an Erasmus grant from Université de Bourgogne.