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Ceri Stirland is a seasoned executive currently serving as the CEO of International at UK Greetings. Previously, Ceri held various leadership roles within the company, including Director of Marketing and Business Unit Director. Their earlier experience includes a decade at Asda, where they were a Senior Buying/Category Manager, focusing on confectionery and greeting cards. Ceri earned a BA (Hons) in Business Studies with a concentration in Marketing from 1987 to 1991.