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Alberto Rojas Velasquez currently serves as Decano de la Facultad de Ingeniería y Negocios at Universidad Norbert Wiener, responsible for leading and managing the faculty to ensure educational quality and strategic planning. Prior to this role, Alberto directed the university's online business unit in collaboration with Cintana and Arizona State University. Alberto has also held advisory roles at Ufounders and has extensive experience in the banking sector, including positions at Unibanca and Banco Falabella Perú, where responsibilities encompassed financial product management, digital transformation, and commercial strategy. Additional experience includes demand management at Belcorp and consulting at Ernst & Young. Alberto holds a Master's degree in Management and Systems from New York University, an MBA from INCAE Business School, and a Bachelor's degree in Industrial Engineering from Universidad de Lima.