Performance driven, global digital marketing agency, optimised to grow ambitious brands through the smart combination of data, media, content and technology. 

Independent and award-winning, with offices in London, Berlin, New York, Toronto, Sydney and Singapore, Tug delivers global reach, with local expertise.

The company's motto of work hard and be nice to people is evident in the team's focus on driving results and holding themselves accountable for each client’s performance.

Tug. Performance digital since 2006.

APAC clients include: Budget Direct Singapore, Easy Compare Thailand, Compare the Market Australia, ResDairy, WWF and Singapore Business Review.

Advertising

Marketing

Media & Entertainment

Tug Agency

Tug Agency's headquarters in London, United Kingdom

Nick Beck

Charlie Bacon

Aisling McCabe

Faye Daffarn

Melissa Palermo

Peter Boulton

Eoin O'Neill

The Paid Media and Biddable Team at Tug Agency specializes in developing and executing targeted advertising campaigns across various digital platforms to maximize ROI for clients. Leveraging data-driven strategies, they focus on bid management, budget optimization, and performance tracking to ensure effective and efficient ad spend. This team combines expertise in paid search, social media advertising, and programmatic buying to deliver tailored media solutions that drive measurable results for ambitious brands globally.

Paid Media and Biddable Team

The Leadership Team at Tug Agency is responsible for setting strategic direction, overseeing global operations, and ensuring the alignment of all departments with the company’s performance-driven mission. They steer key initiatives in data, media, content, and technology to optimize brand growth while maintaining accountability for client performance and upholding the company's values of hard work and kindness.

Leadership Team

The SEO Team at Tug Agency is responsible for developing and implementing strategies to improve organic search rankings for clients, enhancing their online visibility and driving targeted traffic to their websites. This includes performing keyword research, optimizing on-page elements, conducting technical site audits, and creating high-quality content that aligns with both user intent and search engine algorithms. Led by experienced professionals, the team continuously monitors performance metrics and adjusts tactics to ensure the highest return on investment for a global clientele spanning multiple industries.

SEO Team

The Client Strategy Team at Tug Agency is responsible for developing and executing comprehensive digital marketing strategies tailored to each client's business goals. Leveraging data, media, content, and technology, the team collaborates closely with clients to optimize their digital presence, ensuring measurable performance and growth. They stay accountable for the success of each campaign, continuously refining their approach to deliver impactful results across various markets.

Client Strategy Team

The Content & Copywriting team at Tug Agency is responsible for crafting compelling and strategic messaging that aligns with clients' branding and marketing goals. This team drives content creation across various digital platforms, ensuring that all copy is engaging, persuasive, and optimized for performance. By leveraging their expertise in language and storytelling, they help ambitious brands achieve their market objectives and elevate their digital presence.

Content & Copywriting

The Finance Team at Tug Agency is responsible for managing the company’s financial health and ensuring all fiscal operations run smoothly. This includes budgeting, financial planning, reporting, and overseeing transactions for both internal functions and external client projects. By maintaining robust financial strategies, the team supports Tug’s global operations across its multiple offices, driving efficiency and profitability while aligning with the company’s performance-driven culture.

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Tug Agency

Org chart

Teams

Paid Media and Biddable Team

Leadership Team

SEO Team

Client Strategy Team

Content & Copywriting

Finance Team

Offices

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Tug Agency

Org chart

Teams

Paid Media and Biddable Team

Leadership Team

SEO Team

Client Strategy Team

Content & Copywriting

Finance Team

Offices

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