TRACCS has been at the forefront of the game-changing communications industry in MENA for over 25 years and remains the largest independent and homegrown regional network. 

Headquartered in Riyadh – Saudi Arabia, TRACCS has over 200 professionals working across 13 countries, from offices in Jeddah, Riyadh, Dubai, Kuwait, Muscat, Doha, Manama, Cairo, Beirut, and Amman, in addition to affiliate offices in Istanbul, Casablanca, Tunis, and Algiers.     

Globally, it has the largest pool of Arabic-speaking communications professionals, with 85% of its team comprised of native Arabic speakers. TRACCS has a sustained commitment to nurturing the talent of young communicators across the MENA region through its university outreach program and internships that have benefited over 1000 students. 

TRACCS offers the full scope of integrated communications solutions delivered through the three main service streams of Advisory, Content, and Training, to government, corporate and multinational clients. TRACCS’ advisory-based solution includes several communications services such as strategic and creative consultancy, media engagement, digital, crisis management, internal communications, and CSR. In-house teams of content creators produce creative and strategic multi-channel content across a range of sectors and industries. TRACCS also delivers engaging, impactful, and effective training courses in English, Arabic, and French, that empower organizations and individuals with the right and pertinent communications knowledge and skills through its proprietary training program, ENRICH.

A multiple award-winning practice, and member of CIPR, PRCA, and MEPRA, TRACCS is the only MENA-based agency to be featured in the PRovoke Media Global Top 250 PR Agency Ranking and is currently placed at #160.

Consulting

Government

Messaging & Communication

TRACCS

TRACCS' headquarters in Jeddah, Saudi Arabia

This department specializes in creating and managing content for various platforms and audiences.

Content Development

This department manages internal and external communications, ensuring consistent messaging and brand representation.

Communications Department

The Communications Team at TRACCS plays a pivotal role in shaping the company's narrative and managing its public image across the MENA region. Responsible for strategic communication planning, media relations, and brand messaging, the team develops and implements integrated campaigns that engage diverse audiences. They also oversee internal communications and training initiatives, ensuring that both the organization's staff and clients are equipped with effective communication skills and knowledge. Recognized for their expertise, the team contributes to TRACCS' reputation as a leading communications agency in the region.

Communications Team

The Leadership Team at TRACCS is responsible for setting the strategic direction and vision of the company, driving innovation, and ensuring operational excellence across all service streams. Comprising seasoned professionals, they foster collaboration among regional offices, oversee financial management, and spearhead initiatives for business growth and talent development. Their leadership guides TRACCS in maintaining its position as a premier communications agency in the MENA region while nurturing the next generation of communicators.

Leadership Team

The Marketing and Communications team at TRACCS plays a pivotal role in enhancing the company's brand visibility and engagement across the MENA region. This dynamic team develops and implements integrated marketing strategies, curates compelling digital content, and manages communications campaigns to promote TRACCS' diverse services. By leveraging their expertise in digital marketing and content creation, they aim to connect effectively with clients and stakeholders while supporting organizational growth and thought leadership in the communications industry.

Marketing and Communications

This department conducts in-depth studies and evaluations to provide insights and support decision-making.

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People (5)

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Other teams

Communications Department

Communications Team

Leadership Team

Marketing and Communications

Research and Analysis

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People (5)

Jobs (0)

Other teams

Communications Department

Communications Team

Leadership Team

Marketing and Communications

Research and Analysis

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