Mae van Rijckevorsel is an experienced professional in market insights and content strategy, currently serving as Market Insights Manager for France and Southern Europe at TikTok, where initiatives focus on identifying growth opportunities and analyzing content trends. Previously, Mae held roles such as Content Ecosystem Manager for Benelux at TikTok and Business Analyst at NewFysic, driving revenue growth through data analysis and strategic marketing. Additional experience includes trade marketing at The HEINEKEN Company and internships that contributed to market strategy development. Mae holds a Master’s degree in International Business from EAE Business School and a Bachelor’s degree in Marketing from Hogeschool van Amsterdam.
Location
Amsterdam, Netherlands
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