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Asma Anjum

Regional Safety Lead, Trust & Safety

Asma Anjum currently serves as the Regional Safety & Integrity Lead for Trust & Safety at TikTok, a position held since June 2021. Prior experience includes roles such as Country Manager at Gamob, where Asma was responsible for South Asia markets, and Content Specialist at Jazz, where significant contributions included integrating Google API for in-app purchases and launching a micro-insurance service. Asma's career began as a Key Account Manager at Power Tel, securing contracts in telecom infrastructure, and has spanned various industries with positions focusing on marketing, finance, and data analysis. Asma holds an MBA from Lahore University of Management Sciences and has furthered education through international exchanges and specialized courses.

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