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Genevieve Ruth Seimears, M.S. in Integrated Marketing, is a Sr. e-Business Analyst and video strategist currently working at Thermo Fisher Scientific. With over a decade of experience in marketing, sales, and management across various industries, including biotech, fintech, and health & wellness, Genevieve has demonstrated a proven track record in managing and optimizing global campaigns. Previously, they held positions at Intuit and ValueSelling Associates, Inc., and contributed to numerous freelance projects and volunteer roles, including managing social media for the San Diego American Marketing Association. A dedicated learner and effective communicator, Genevieve is passionate about continuous professional growth and adapting to evolving marketing trends.