The Link Group is a market research company specializing in concept development and market research services.

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The Link Group

The Link Group's headquarters in Atlanta, GA, United States

Erin Sattenfield

Jase Bumgardner

Michelle Lester

Rebecca Bergen

Brad Camrud

Raja Gupta

Melissa Pfeil

Brian Waters

Leigh Dauchert

Mike Morse

Emily Hull

Anna Morten

Sophie Hruza

Brandon Richard

Jeff Whiteside

Melia Whiteside

John Minnick

Bethany Black

Jennifer Christianson

The Research Team at The Link Group is responsible for designing and executing market research studies to provide valuable insights for concept development. The team, comprised of Senior Research Managers, Research Directors, Research Managers, and a Quantitative Research Coordinator, utilizes quantitative and qualitative research methodologies to gather and analyze data. Their findings aid clients in making informed business decisions and strategic planning.

Research Team

The Project Management team at The Link Group coordinates and oversees the successful execution of market research projects. This includes planning, resource allocation, timeline management, and ensuring compliance with client requirements and industry standards. They act as the pivotal point of contact for clients and internal teams, ensuring timely delivery and project objectives are met effectively.

Project Management

The Leadership Team at The Link Group oversees strategic direction and operations, ensuring the company excels in market research and concept development. This team collaborates to drive innovation, manage client relationships, and maintain the company's competitive edge in qualitative, quantitative, and multicultural insights.

Leadership Team

The Insights and Strategy Team at The Link Group specializes in synthesizing market research data to develop actionable strategies. They focus on foundational insights, brand strategy, and customer engagement while leveraging both qualitative and quantitative methods to guide clients in concept development and market positioning.

Insights and Strategy Team

The Data and Analytics Team at The Link Group focuses on gathering, processing, and analyzing market research data to derive actionable insights. They work closely with clients to interpret data trends, support concept development, and optimize marketing strategies.

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The Link Group

Org chart

Teams

Research Team

Project Management

Leadership Team

Insights and Strategy Team

Data and Analytics Team

Offices

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The Link Group

Org chart

Teams

Research Team

Project Management

Leadership Team

Insights and Strategy Team

Data and Analytics Team

Offices

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