Sophie Song is a seasoned marketing professional with extensive experience in digital transformation, brand management, and public relations. Notable roles include Senior Digital Manager at 可口可乐公司, where Sophie drove the digital transformation of the HKTW market, and various positions at Lee Kum Kee International Holdings Ltd, focusing on global category and product strategy. Sophie's background includes public relations roles at Burson-Marsteller and an internship at Edelman Public Relations Worldwide, emphasizing media relationships and event management. Academic credentials include a Master’s in Marketing from The Chinese University of Hong Kong, a Postgraduate Diploma in Creative Industries Management from 香港大学, and a Bachelor’s degree from Beijing International Studies University.
Location
Hong Kong, Hong Kong
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