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Béatrice Bortoloso

Senior Manager - Product Lead eCommerce

Béatrice Bortoloso is a Brand & Digital Marketing Manager with 8 years of experience in the FMCG, wellness, and e-commerce sectors. They have successfully developed marketing strategies for global brands like Coca-Cola and fast-moving startups. Béatrice has held various roles, including Marketing and Business Developer at Likibu and Product Manager at Ganassini Corporate, where they managed product lifecycles and marketing campaigns. Currently, they serve as a Senior Manager - Product Lead eCommerce at The Coca-Cola Company, leading product innovation and cross-functional projects. Béatrice holds a Master in Public and Business Communication from the University of Bologna and has pursued advanced studies in visual merchandising and brand management.

Location

Vicenza, Italy


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