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The Bluebird Group

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We serve as an invaluable partner for some of the most innovative and exciting vendors and big-box retailers, creating maximum value for both.


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Jason Kapsner
Founding Partner and CEO
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Brandon Gatzke
Chief Innovation Officer
Stacy L. Colbert
Chief Financial Officer
Ryan Ashe
SVP / GM
Jacob Snelson
Chief Media Officer
Gary Patterson
Senior Vice President Of Sales
Paul Krumrie
Chief Financial Officer
Patrick Grace
Chief Digital Commerce Office (cdo)
Kelly Branca
Chief Of Staff
Thomas Betz
Senior Vice President of Sales
Tyler Darnall
Svp, GM Walmart & Sam’s Club Channels
Theresa Schmidt
SVP, General Manager - Target at The Bluebird Group
Emily Eckdahl
Svp, GM Costco Channel - The Bluebird Group