Apichaya Mahintoratep holds extensive experience in corporate branding and communication, currently serving as a Senior Corporate Branding Manager at Thai Beverage PLC since October 2017, where responsibilities include corporate communication planning, brand management, and CSR initiatives. Previously, Apichaya was the Branding and Corporate Communication Manager at Generali Thailand from September 2014 to August 2017, overseeing marketing activities and brand image across communication campaigns. Prior roles include Account Director at JWT and Account Manager at McCann Worldgroup, where Apichaya developed integrated marketing communication plans and managed client relationships. Apichaya's early career includes a position as a Sales Assistant at Hotel Plaza Athenee New York. Educational qualifications include an MBA in Hospitality Administration/Management from Johnson & Wales University and a BA in Broadcast Journalism from Thammasat University.