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Rich Certo is a retired Sales and Marketing Executive who specialized in improving business results through integrated technology solutions for over three decades. They have established strong relationships with top 40 banks and multinational clients, trusted for their collaborative style and consultative approach. At NCR, Rich served as Vice President for Major Accounts and managed a $180M P&L, focusing on software sales and complex project implementation. They also held leadership roles in marketing and business development, emphasizing transformational data analytics and actionable information management. Rich earned an MBA in Corporate Finance from Pace University and a BA in Business Administration from Villanova University.