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Reem Shamoun possesses extensive experience in public relations, beginning as an Associate Account Director at BPG Group from November 2007 to May 2014. Following this role, Reem served as Account Director at Pencell PR & Events from October 2014 to November 2015, and then worked as a Freelance Public Relations Consultant at a private office between January 2016 and September 2017. Currently, Reem holds the position of PR Account Director at TBWA\Raad since October 2017, where responsibilities include managing a team of PR professionals, overseeing PR campaigns, and developing strategies for various lifestyle brands, as well as conducting influencer marketing research to enhance client campaigns.