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Keith Thomas is the Global CRM and Associated Marketing Tech Lead at Syntax, where they administer the global Salesforce CRM platform and related marketing systems. Previously, Keith served as an Adjunct Professor of Political Science at Universidad Austral in Argentina and held various marketing roles at IT Convergence, where they developed lead-generating campaigns and supervised marketing strategies. In their career, they have successfully executed campaigns that significantly increased marketing ROI and revenue. Keith holds a Master of Arts in Politics from Brandeis University and a Bachelor of Arts in Political Science from Loyola College in Maryland.