Aaron C. Sandifer currently serves as the VP of Merchant Performance Management Solutions at Synchrony, a position held since July 2016. In this role, Aaron leads enterprise-scale product delivery and client growth initiatives, notably driving over $20M in sales through innovative Pay Later integrations. Previously, Aaron has held several leadership positions within Synchrony, including AVP for Client Initiatives and District Sales Manager for the JCPenney Client Team, where responsibilities included defining strategic direction and enhancing client relationships across retail stores. Aaron's career began with a comprehensive Business Leadership Program at Synchrony that provided valuable experiences across multiple roles. Aaron holds a Bachelor's Degree in Organizational & Interpersonal Communication from Villanova University and a Master's Degree in Business Administration from the University of South Carolina Aiken.
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