In November 2017, Suntory Beverage & Food Limited (SBF), a global soft drink company, and PepsiCo Inc., one of the world's largest food and beverage companies, entered into an agreement to form a beverage joint venture in Thailand, Suntory PepsiCo Beverage (Thailand) Company Limited or SPBT, with the vision of “GROWING FOR GOOD”. 
The official announcement of its beverage joint venture took place on March 5, 2018 and has marked a new chapter for Pepsi-Cola brand in Thailand and will create more excitement for Thailand’s liquid refreshment beverage (LRB) industry. 

The alliance is intended to combine the strengths of both global powerhouses, with an ultimate goal of achieving the No.1 leadership position in Thailand’s 50-billion valued carbonated soft drinks (CSDs) category and creating new growth opportunities by expanding its beverage portfolio to meet consumer demands, ranging from hydration to sports drinks, ready-to-drink teas and coffees, bottled water, and juices to a variety of innovations in the future. 

Food & Beverage

Suntory PepsiCo Beverage (Thailand)

Suntory PepsiCo Beverage (Thailand)'s headquarters in Bangkok, Thailand

This department focuses on optimizing sales and marketing strategies to enhance overall business performance.

Commercial Excellence

The Sales and Marketing Team at Suntory PepsiCo Beverage (Thailand) is responsible for driving the company's growth in the competitive beverage market. This team focuses on strategic account management, executing innovative marketing campaigns, and enhancing trade relationships to promote a diverse portfolio of products, including carbonated soft drinks, ready-to-drink teas, and bottled water. They work collaboratively to optimize sales channels, develop brand awareness, and respond to consumer trends, all while striving to establish the company as a leader in Thailand's beverage industry.

Sales and Marketing Team

The Finance and Accounting team at Suntory PepsiCo Beverage (Thailand) plays a critical role in managing the company’s financial health and strategic planning. This team ensures accurate financial reporting, budget management, and analysis to support decision-making across the organization. By collaborating with various departments, they optimize financial performance, track expenses, and drive cost-efficiency, all while ensuring compliance with regulatory standards and contributing to the company’s goal of market leadership in Thailand’s beverage sector.

Finance and Accounting

The Human Resources and Talent Management team at Suntory PepsiCo Beverage (Thailand) focuses on attracting, developing, and retaining top talent to drive the company's growth and innovation in the beverage industry. This team works on key initiatives such as talent acquisition, employee engagement, compensation and benefits, and fostering a positive corporate culture, ensuring that Suntory PepsiCo empowers its employees to contribute effectively to its vision of becoming a market leader in Thailand’s beverage sector.

Human Resources and Talent Management

The Supply Chain and Operations team at Suntory PepsiCo Beverage (Thailand) is responsible for optimizing the flow of products from suppliers to consumers, ensuring efficient planning and execution of logistics and operations. They focus on aligning supply strategies with demand forecasts, managing inventory effectively, and enhancing customer satisfaction through timely delivery. By leveraging analytical insights and fostering collaboration across departments, this team plays a critical role in driving operational excellence and supporting the company's growth ambitions in Thailand's beverage market.

Supply Chain and Operations

This department focuses on maintaining and developing relationships with key clients to drive sales and ensure customer satisfaction.

Key Account Management

The Leadership Team at Suntory PepsiCo Beverage (Thailand) is responsible for setting the strategic direction and overall vision of the company. Comprised of key executives—including the CEO, CMO, and CFO—they collaborate to drive growth initiatives, optimize operational efficiencies, and enhance the brand's market presence in Thailand's competitive beverage landscape. Their focus is on leveraging the strengths of both Suntory and PepsiCo to innovate and expand the product portfolio while achieving the goal of becoming the market leader in the carbonated soft drinks category.

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Other teams

Sales and Marketing Team

Finance and Accounting

Human Resources and Talent Management

Supply Chain and Operations

Key Account Management

Leadership Team

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People (2)

Jobs (0)

Other teams

Sales and Marketing Team

Finance and Accounting

Human Resources and Talent Management

Supply Chain and Operations

Key Account Management

Leadership Team

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