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Archie Pollock is a seasoned professional in the education sector with over a decade of experience in analytics, consulting, and business development. Currently serving as a Senior Consultant on the Analytics and Consulting Team at Studyportals since September 2022, Archie provides valuable insights derived from real-time prospective student data to aid universities in marketing and recruitment strategies. Prior roles include Regional Manager for both the UK & Europe and the UK & Ireland at Higher Education Marketing, where Archie focused on enhancing digital presence and sales conversion for educational institutions. Additionally, Archie's career includes experiences as a Business Development Executive at The PIE, a Writer & Presenter for the International Graduate Insight Group, and an International Projects Manager at Expertise in Labour Mobility. Archie holds a Master's degree in International Public Policy Making from Erasmus University Rotterdam and a Bachelor's degree in Politics & Sociology from the University of West of Scotland.