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Ilia Yurikov is an experienced product manager and business leader with a strong background in the fitness equipment and retail sectors. Currently serving as Product Manager for KETTLER at Sportmaster since February 2021, Ilia oversees the development and purchasing of fitness equipment and cardio machines. Prior experience includes serving as General Manager Market for the electrical department at Castorama Russia and various roles at Tools World, where Ilia contributed to foreign retail development and senior buying responsibilities. Additionally, Ilia has held key account management positions at INFOMARKET and TopService, demonstrating expertise in sales and account supervision. Ilia holds a PhD in Economy and Business Management from Moscow Institute of Humanities and Economy and a Master's degree in the same field from Санкт-Петербургский Гуманитарный Университет Профсоюзов.