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Siena Koncsol is an experienced public relations and publicity professional with a strong background in the publishing industry. Currently serving as the Associate Director of Publicity at Sourcebooks since November 2023, Siena previously held positions as a Senior Marketing and Publicity Manager at SK PR and an Executive at Creative Artists Agency. Notable accomplishments include developing national marketing strategies for book tours, building media relationships, and managing publicity campaigns for best-selling authors at Little, Brown and Company. Siena's career spans over a decade, beginning as a Publicity Assistant at Simon and Schuster and includes roles at Harlequin TEEN, where innovative campaigns enhanced visibility for young adult titles. An alumna of Harvard University with a degree in English Literature and Language, Siena has demonstrated expertise in enhancing author presence across various media platforms.