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Liz Sanderson

Head of Data Analytics and Business Intelligence LATAM

Liz Sanderson is currently the Head of Data Analytics and Business Intelligence for Sony Pictures Entertainment in LATAM, a role they have held since 2021. Prior to this, they served as SVP of Data Science and Advanced Analytics at Magid for a brief period in 2021. From 2010 to 2017, Liz held various senior positions at Univision Communications Inc., including Vice President of Strategy and Insights, where they specialized in leveraging insights about Hispanic consumers to drive brand growth. Their earlier experience includes influential roles at Procter & Gamble, where they led marketing strategies and initiatives for various product lines.

Location

Miami, United States


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