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Nina Somkina is a mixed-methods applied researcher, consultant, and mentor with over 10 years of hands-on research experience, specializing in UX/UI and product research. They have held various roles, including Senior UX/Product Researcher at SKELAR and Lead UX/UI Researcher at YourCoach.Health, where they transformed business challenges into solutions that enhance user experience. With a background in sociology and anthropology from Kyiv National Taras Shevchenko University, Nina has worked extensively in organizational and market research, combining scientific methods with actionable insights. They are also a mentor for junior researchers and contribute to programs supporting young women in Ukraine.