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Nikhita J Mathur possesses a diverse background in digital marketing, client success, and CRM engagement, with notable experience at Sephora, Citadel Search, and Happy Marketer. The career trajectory began with an internship at amc experience!, followed by positions in account management and digital strategy development, culminating in roles at Sephora where responsibilities included developing automated customer engagement strategies and leading cross-channel marketing initiatives. Nikhita holds a Bachelor of Business in International Event Management from Blue Mountains International Hotel Management School and a Master of Science in Marketing Science from Nanyang Business School, achieving significant academic honors.