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Ahmed Wahab Shah is a seasoned marketing professional with extensive experience across various roles in renowned companies such as The Coca-Cola Company, Reckitt Benckiser Africa, and LIPTON Teas and Infusions. They have served as Marketing Director for the West Asia region at Coca-Cola and are currently the Director and Head of Marketing, E-Commerce, and Digital Transformation at Samsung Electronics in Pakistan. Ahmed's educational background includes an MBA in Marketing from the Institute of Business Administration and a degree in Digital Marketing & Predictive Analysis from MIT Sloan School of Management. Motivated by their daughters, Ahmed is dedicated to making a positive impact through their corporate journey and personal mission to give back to the community.