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Rafael Rodrigues Balconi is an experienced Salesforce professional with over 10 years in the Retail, Consumer Goods, and Agriculture industries. Currently, they serve as a Principal, Specialist Solution Engineer at Salesforce, bringing a strategic mindset and strong technical fluency to high-performance project deliveries. Previously, Rafael held leadership roles, including Head of Delivery and Operations at Everymind, where they managed a team of over 80 professionals. Rafael's educational background includes a Master of Business Administration in Solution Architecture from FIAP and multiple Salesforce certifications. Passionate about innovation and building strong teams, Rafael excels in delivering complex Salesforce projects across multiple regions.