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Alp Pekkocak is the current Sr. Director of Product Management & Industry Solutions for Media & Entertainment at Salesforce, where they previously held roles as Global Head of Industry & Product Marketing and Director of Industry Strategy & Solutions. With over 25 years of extensive experience in product marketing and management, Alp has held leadership positions at companies such as Conviva, YuMe, and Jivox. Alp earned a B.Sc. in Chemical Engineering from Istanbul University, an MBA in Marketing from San Francisco State University, and is currently pursuing Executive Development and Communications at Stanford University. Prior roles include Vice President of Product Marketing at Conviva and Global Marketing Manager at Cognos.