Vanessa Martins Lopes is a global growth marketer specializing in SEM, currently employed at Rover.com since December 2024. Previously, Vanessa held the role of Performance Marketing Manager at Lodgify, where responsibilities included driving growth and leading a team of paid media specialists. As a co-founder of The Wild Curl, Vanessa developed the brand from concept to startup and successfully raised £95k through crowdfunding, emphasizing innovative formulas and data-driven marketing strategies. Additional experience includes roles at Farfetch, Threepipe, and various positions in retail and coaching, alongside educational qualifications featuring a Master's degree in Neuroscience from Universitat de Barcelona and a Bachelor's degree in Materials Engineering from Aalto University.
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