Aaron Dignan is a seasoned professional with extensive experience in leadership and innovation. Currently serving as the VP of Agentic Products at Rocket Money since November 2025, Dignan previously co-founded and led Plumb as CEO from August 2020 to October 2025. Dignan also founded The Ready, where engagement spanned from August 2015 to January 2025, and served as CEO of Undercurrent from April 2007 to March 2015. Dignan's educational background includes studies at the University of Colorado Boulder.
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