Red Bull GmbH is an Austrian company, which is well-known for its Red Bull energy drink.

Food & Beverage

Red Bull

Red Bull's headquarters in Fuschl am See, Austria

Franz Watzlawick

Anjelica Garcia

Chris Hunt

Moritz Schindele

Moritz Roy

Stephan Hamberger

Sapna Pandya

Mario Stein

Marcus Weber

Ana Joao

Raphael Schallmeiner

Faiza Khan - Fcca

Diego Veras de Mello

Philipp Hausmaninger

Marc Rosenmayr

Tatiana Kharchenko

Sydney Jones

Jen Aguilar

Sean Archbell

Adrian Newey

Alexander Kirchmayr

Christian Horner

Marcos Angelini

The Marketing and Brand Management team at Red Bull is responsible for developing and executing strategic marketing initiatives that enhance brand visibility and engagement globally. They focus on a variety of areas including culture marketing, event management, sustainability, and digital advertising, ensuring that Red Bull maintains its position as a leader in the energy drink market. Through innovative campaigns and partnerships, this team aims to connect with consumers and foster a strong brand community.

Marketing and Brand Management

The Leadership Team at Red Bull is responsible for setting the strategic direction and overall vision of the company, ensuring its growth and market presence across various regions. They oversee key operational areas such as finance, talent management, product innovation, and marketing while fostering a culture of performance and creativity that aligns with the brand’s adventurous spirit. Through collaboration and leadership, this team drives the success of both Red Bull’s core business and its expanding ventures in media and sports.

Leadership Team

The Creative and Content Production team at Red Bull is responsible for developing and executing innovative marketing campaigns that embody the brand's adventurous spirit. This team collaborates on content creation across various platforms, leveraging strategic partnerships with influencers and creators, while also focusing on cultural marketing and sustainability initiatives to enhance brand engagement and reach diverse audiences globally.

Creative and Content Production

The Finance and Accounting team at Red Bull is responsible for managing the company's financial health by overseeing budgeting, forecasting, and reporting processes. They ensure compliance with financial regulations, manage accounting operations, and provide strategic financial insights to support business decisions. Additionally, the team plays a critical role in trade finance and financial planning, ensuring that resources are allocated effectively to drive the company's growth and innovation.

Finance and Accounting

The Sales and Distribution team at Red Bull is responsible for developing and executing strategies to maximize market presence and drive revenue growth for the Red Bull energy drink. This team collaborates closely with key accounts, distributors, and regional management to ensure effective product placement and penetration in various channels. They also manage relationships with major retailers and on-premise locations, all while leveraging data-driven insights to optimize sales performance nationwide.

Sales and Distribution

The Engineering & Technical Roles team at Red Bull is responsible for driving innovation and efficiency in product development and production processes. This multidisciplinary team encompasses expertise in beverage technology, data science, software engineering, and IT project management, ensuring that the company leverages cutting-edge technology and engineering solutions to enhance product quality, optimize operations, and support strategic growth initiatives.

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Red Bull

Org chart

Teams

Marketing and Brand Management

Leadership Team

Creative and Content Production

Finance and Accounting

Sales and Distribution

Engineering & Technical Roles

Offices

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Red Bull

Org chart

Teams

Marketing and Brand Management

Leadership Team

Creative and Content Production

Finance and Accounting

Sales and Distribution

Engineering & Technical Roles

Offices

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