Playbook is the #1 creator economy platform for talent in the fitness & athletic industry. Their combination of mobile SaaS tools and services enables today's creator class to turn their iPhone training content into a meaningful subscription income.

Health & Wellness

Playbook

Playbook's headquarters in New York, NY, United States

Jeff Krahel

Steve T.

Charles Thorp

Wes Furuta

Gabrielle Diamond

Evan Dorfman

Michael Wojcieszek

The Engineering Team at Playbook is responsible for designing, developing, and maintaining the platform's mobile and web applications, ensuring a seamless experience for fitness creators and their subscribers. This diverse team of engineers collaborates on full stack development, backend systems, and mobile applications, leveraging their expertise to enhance features, optimize performance, and support the growth of the creator economy in the fitness industry.

Engineering Team

The Creative Development Team at Playbook is responsible for crafting engaging visual and digital content that enhances the brand's presence in the fitness and athletic industry. This team collaborates on product design, marketing materials, and video content to effectively showcase the platform’s features and support creators in building their businesses. They ensure a cohesive and innovative approach to all creative efforts, driving engagement and user satisfaction within the creator economy.

Creative Development Team

The Content and Partnership Management team at Playbook is responsible for cultivating strategic relationships with creators and partners in the fitness and athletic industry. They oversee content development, influencer marketing, and collaborative projects, ensuring that creators effectively monetize their offerings while maximizing the platform's reach and impact. This team also manages editorial direction and digital marketing initiatives to enhance brand visibility and engagement within the creator ecosystem.

Content and Partnership Management

The Leadership Team at Playbook drives strategic vision and organizational growth, fostering innovation within the creator economy for the fitness and athletic sectors. Comprising the CEO and Co-founders, they guide the development of mobile SaaS solutions, ensuring alignment with market trends and the needs of creators while promoting a collaborative culture that empowers talent to build sustainable income through their content.

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Playbook

Org chart

Teams

Engineering Team

Creative Development Team

Content and Partnership Management

Leadership Team

Offices

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Playbook

Org chart

Teams

Engineering Team

Creative Development Team

Content and Partnership Management

Leadership Team

Offices

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