Cherry Lam currently serves as the Operations Director for Asia at Phillips, a position held since November 2024. Prior to this role, Cherry was with Christie's from March 2021 to August 2024, where responsibilities included Vice President and Head of Service Operations for the APAC region. Experience also includes a significant tenure at Fortis Riders, starting in June 2015 and culminating in March 2021, during which various leadership roles were held, including Managing Director and Director of Security Operations. Previous positions span multiple industries and include roles at The Luxury Network International and Luxury Resorts, Fitness Centres, Private Clubs & Spas. Cherry's educational background includes a Bachelor of Arts in European Studies from The University of Hong Kong and a brief academic stint at Sciences Po in Political Sciences.
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