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Annika Jubbega is a Regional Media & PR Manager at Philips, bringing over 9 years of experience in online marketing. They previously held roles as a Digital Marketing Director at Huawei and Senior Account Manager at Google, specializing in programmatic marketing, full funnel media planning, and influencer marketing. Annika holds a Master's in Strategic Marketing Management from Handelshøyskolen BI and an MSc in Business Administration from Rijksuniversiteit Groningen. Their expertise encompasses various facets of digital marketing, including SEA, SEO, and social media strategies.