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Afsir Al Mahmood has over 15 years of diversified experience in sales, trade marketing, and consumer engagement across a variety of prominent companies, including Philip Morris International, bKash Limited, and Japan Tobacco International. Currently, Afsir leads Commercial Planning, Trade Marketing, and Sales at Philip Morris Bangladesh, where they drive business growth and innovative marketing strategies. Afsir has previously launched successful brands and initiatives, demonstrating a strong capability in consumer activation and team leadership. They hold both a Bachelor's and Master's degree in Marketing and Finance from BRAC University, where they received the Vice Chancellor Award for outstanding academic performance.