Sergio Cruz-Gutierrez is an accomplished executive with extensive experience in the Consumer Packaged Goods (CPG) industry, currently serving as Vice President Commercial NA at Ontex since June 2025, focusing on sales, marketing, analytics, and brand development. Additionally, Sergio holds the position of Global CPG President and strategic advisor since July 2023, recognized for driving profitability and leading transformational initiatives across Latin America, Europe, and Asia. Previously, Sergio had a successful tenure at Kimberly-Clark from May 2005 to June 2023, where various leadership roles included Executive Leader for Mergers & Acquisitions, Chief Digital Transformation Officer, and President of Kimberly-Clark Latin America Operations, overseeing significant revenue streams and extensive operations. Earlier experience includes roles at Procter & Gamble, where responsibilities spanned brand management and commercial leadership. Sergio holds a Bachelor of Business Administration from Universidad Icesi and has furthered education in Blue Ocean Strategy at INSEAD.
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