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Zay-yaan Martin is an experienced public relations professional currently serving as an Account Executive at OFyt since December 2023, where responsibilities include client liaison, media relations, influencer management, and campaign development. Previously, Zay-yaan held the position of Junior Account Executive at Press Room from July 2023 to November 2023, focusing on creating press releases, managing media lists, and conceptualizing PR strategies. Earlier experience includes working as a Project Manager and Junior Community Manager at Brand Influence, overseeing campaign timelines and logistics. Zay-yaan holds a National Diploma in Public Relations and Communications from the Cape Peninsula University of Technology and is currently pursuing further education at the Red & Yellow Creative School of Business.